Ad Targeting
Demographic Ad Targeting could only be used when social networks login is allowed because of the data collected during the authentication process. If social login is not active, the targeted ad (e.g. male between 25 - 50) will not be delivered because the user is not known. Select the minimum and maximum age of the people who will find your ad relevant. Under Gender choose "All" unless you want to target specifically men or women. Gender and age information is collected when social network login is active. However, some people do not specify their gender on social networks, so the only way to reach everyone is to select "All".
Geo, Device & OS targeting depends on the aggregate information that is delivered without user authentication.
For maximum effectiveness of your ads, we have these targeting options:
Geo-Targeting
Our Geo-targeting allows you to target customers due to Geo locations or venues.
Device & OS Targeting
Target mobile, tablet or desktop users or even just a particular operating system such as Android or iOS.
Demographic Targeting
Target your ads based on information your customers voluntarily share with you, such as gender and age.
Day Parting
Day Parting allows you to limit an ad serving to specific days, times, or both.