Reporting for Video ad
SOCIFI gives you the tools providing you with insights that allow you to track, manage and optimise campaigns for optimum performance.
When using Video ad, you can see following reports.
The video will be skippable after 15 seconds.
Some browsers don't provide the information about the consumed video length.
Video ad metrics
| Metric | Description |
|---|---|
| 25% (First quartile) | Number of times the video played to 25% of its length. |
| 50% (Midpoint) | Number of times the video reached its midpoint during play. |
| 75% (Third quartile) | Number of times the video played to 75% of its length. |
| 100% (Complete) | Number of times the video played to completion. |
